Website Performance Reporting in Looker Studio

Finding actionable insights in Google Analytics 4 (GA4) can be challenging. Looker Studio (formerly Google Data Studio) is a free, interactive dashboard tool from Google that integrates seamlessly with GA4, other Google platforms, and third-party platforms such as Facebook Insights, Facebook Ads, and LinkedIn Ads. It allows you to create customized reports tailored to your performance goals, providing metrics, date ranges, and more.

Learn about Looker Studio reporting for the clients we serve:

Recommendations

To ensure seamless setup and data accuracy, we recommend starting with the Analytics and Tracking Setup service to correctly configure your Google platforms and track key website events.

What's Included

  • A customized Looker Studio dashboard with full edit access—giving you complete ownership to make changes.

  • Up to 10 reports tailored to your goals.

  • A 1-hour meeting to present the reports and answer your questions.

Options

We offer customized pricing* for additional needs, such as:

  • Integrating third-party platform data (e.g., Facebook Insights, Facebook Ads, LinkedIn Ads): Requires an ongoing subscription with a partner connector provider like Supermetrics.

  • Integrating SEO platform data (e.g., WebCEO): If you have implemented a strategy to improve search engine visibility for keywords, you can track your Requires an ongoing subscription.

  • Customized Looker Studio training: Requires prior purchase of a Looker Studio dashboard.

  • Customized GA4 training: Focused primarily on using GA4 Explore reports and requires prior purchase of a Looker Studio dashboard.

Fine Print

  • Platform access is required for every associated report in Looker Studio.

  • Technical limitations may prevent some reports from being included (e.g., certain website search tools may not report data to GA4).

Pricing

  • Base Price: $500 (5 hours to create the report)

  • Billable Hourly Rate: $100/hour for additional work